Google is trialling its first alternative to tracking cookies – TechRadar

  1. Google is trialling its first alternative to tracking cookies  TechRadar
  2. Google Chrome FLoC: how it replaces cookies and what it means for privacy  The Verge
  3. Google Is Ending Cookies and the Ad Industry Has an Alternative  Bloomberg
  4. Google Starts Testing FLoC as Alternative for Cookies: What It Means for Your Privacy  Gadgets 360
  5. Online advertisers take on Google with their own third-party cookie alternative  Engadget
  6. View Full coverage on Google News

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